Essor Insurance rise goes off the beaten track in the insurance industry by extending its latest campaign on the web, especially through Facebook.
The company already made its mark in Estrie with its advertising campaign « On assure les p’tites pis les grosses », which refers to the personalized services offered by Essor for individuals and businesses.

Its extension to the web was a natural and a resounding success. By putting up the slogan of the campaign on Facebook with direct links to his website, Essor has significantly increased traffic on its web page and generated enthusiasm in a younger audience which is attracted by social media.

«In order to reach new markets, Essor must constantly innovate and be responsive to customer’s need. Facebook is an opportunity to extend the reach of our campaign and increase our visibility», explain Ross Gagné.

Essor is your reference for ipersonal lines insurance, Business and Surety Bonds. For more information, please contact Ross Gagné at 514-878-4184. We understand the significance of our customers’ needs and that’s why they have trust us for over 50 years!


Ross Gagné
Marketing Director
Tel: 514-878-4184
ross.gagne@essor.ca